- Programme objective: to help students develop the knowledge and skills for a successful marketing career, build a strong foundation in business fundamentals and develop specialized knowledge and applied skills with marketing.
- Duration: 2-year undergraduate programme in marketing.
- Course requirements: language skills, business economics, computer applications in business, brand marketing, and marketing financial products.
- Career prospects: marketing coordinator, account services coordinator, social media coordinator, public relations coordinator, marketing manager, merchandising manager, community relations manager, public relations and events manager etc.
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