- Course objective: to provide students with advanced knowledge and skills in sales and marketing management, and equip them with the ability to develop and execute complex sales, marketing strategies and effectively lead marketing teams.
- Entry requirements:
- Bachelor’s degree or diploma in marketing or sales management.
- Bachelor’s degree or diploma in any field with at least one year of work experience in sales or marketing.
- Duration: five-month program.
- Flexible timetable: morning, afternoon, evening, weekend and online sessions available.
- Course structure: consists of 7 modules; modules 1 – 6 focuses on theoretical knowledge and specialized topics and module 7 focuses on practical project work and final assessment.
- Career prospects: marketing assistant, fundraiser, social media manager, event manager etc.